In today’s competitive times, when the majority of companies have gone online, it is vital to show your presence and stand out. Every other day we see the internet’s viral videos and content that spreads at the speed of light. But what is it exactly? A great product or viral advertising? Viral campaigns or sheer luck? What makes that ‘something’ such a big hit? This blog will throw some light on how video marketing is helpful for brand building.

Have you just set up an eCommerce store? Wondering where your buyers are?

With a highly competitive and ever-growing eCommerce space, it is essential you position your brand smartly among your target audience.

But how? As a seller, it is imperative to understand that there is no one way to go about it. You have to follow various strategies to make sure your brand can stand out from your competitors.

Thus, in this guide we talk about various methods that can be adopted by you to improve the positioning of your eCommerce brand in the digital space, ultimately leading to increased sales and improved customer relationships.

Instagram stories and IGTV are the future of social selling. While you may have shipping and logistics and packaging sorted with various carrier partners and different techniques to impress your buyers with the final package, how are you going to make your user aware of your products? In the age of short span concentration, engaging your buyer to proceed to your selling platform is the real challenge.

But with emerging challenges, we also have emerging technology! With many social platforms like Facebook, YouTube, Pinterest and Instagram taking the social scenario by storm these days, it is imperative to acknowledge the benefits each offers to sellers and how they can make the most of it.

Facebook groups have become a central position for conducting sales. Sellers selling through social media, marketplaces etc. are all making use of Facebook groups to sell and market their products. With over 2 billion users on Facebook, you can connect with prospects and sell your products to a large community. ShipRocket aims at providing it’s customers with the correct knowledge on enhancing their business to make it reach greater heights! Read on to know more about Facebook groups and what you can leverage from them. 

In today’s fast-moving e-commerce industry, social media plays a key role for people with small businesses who are looking out to sell their products to the world! If it weren’t for e-commerce. we would still be stuck with setting up shops and selling when people came to it. And with social media, the shop is closer to the customer than ever!