In today’s fast-moving e-commerce industry, social media plays a key role for people with small businesses who are looking out to sell their products to the world! If it weren’t for e-commerce. we would still be stuck with setting up shops and selling when people came to it. And with social media, the shop is closer to the customer than ever!
When it comes to eCommerce, one real thing is competition. It doesn’t matter how big your company is or what products you are selling; you will face competition as a retailer. To attract customers and drive new business online, you need to build brand loyalty through innovative ways. This is where email marketing comes into play.
Email communication is one of the cost-effective strategies for luring customers which has great potential of providing high returns on your investment. However, on average, the inbox can only receive 90 emails daily. By coming up with innovative personalized emails, you can add more color to your eCommerce marketing.
With 800 million active users Instagram is widely emerging as a platform for promoting and enabling eCommerce operations. Brands from all over the world are engaging in the visually attractive stage to promote their products and boost sales. There are numerous strategies which one can employ to increase their sales and engagement rates, one of the most unique ones include marketing through Instagram Influencers.
There is hardly anyone who hasn’t heard of WhatsApp, or better yet, used it. According to a report, there were around 1500 million active WhatsApp users worldwide in 2017. Sending messages and staying in touch has become so much more comfortable with the augment of instant chat applications. The eCommerce industry has been quick to evolve with technological advancements and create a competitive market where staying updated is the only way to stay in the race. Therefore, it is a good idea to incorporate WhatsApp into your eCommerce strategy to improve your business communication.
There were approximately 800 million active users on Instagram in the year 2017. India has a whopping number of 59 million monthly active users. That’s a huge market which one can tap into and derive maximum profits from for their business. In this article, we will talk about how to increase your sales on Instagram by realizing its potential as a booming sales channel. Let’s explore Social Media selling and marketing.
