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eco-friendly products

Top 20 Eco-Friendly Product Ideas for Online Sellers in 2025

Approximately 62% of consumers today are willing to switch to sustainable brands, and 66% of customers are ready to pay...

May 22, 2025

7 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Material Requirements Planning (MRP)

Material Requirements Planning: Plan, Produce & Deliver on Time

Staying on top of all the processes and stages can be tricky when running a business. You must ensure you...

May 15, 2025

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Batch Manufacturing Records (BMRs)

Batch Manufacturing Records (BMR): Benefits, Types & Guide

What’s the most important aspect of the manufacturing sector? It’s ensuring product quality, safety, and regulatory compliance. The best way...

May 12, 2025

9 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Personalised Shopping

Personalised Shopping: Turning Browsers into Buyers

Shoppers often spend time browsing through countless products before finding what they need. Traditional stores and online platforms display a...

May 9, 2025

9 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

First-mover Advantage

What Is First Mover Advantage? Pros, Cons & Examples

Being the first company to enter a market offers a strong advantage, known as the first-mover advantage. This strategy can...

May 8, 2025

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Product placement

What Is Product Placement? Strategies, Types & Examples

Product placement has become a powerful marketing tool over the years. The concept enables brands to connect better with their...

May 7, 2025

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Damage Free Packages

How to Ensure Damage Free Packages in eCommerce

In the case of eCommerce businesses, shipping damage is one of the biggest challenges that one is likely to encounter....

April 29, 2025

6 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Network Effects

What Are Network Effects? Types, Benefits & Business Impact

The principle of network effect is very helpful in shaping how businesses grow and thrive in the digital space. This...

April 24, 2025

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

How to Start a Boutique from Home in India

How to Create a Profitable Online Boutique from Home in India

Dreaming of turning your love for fashion into a business but hesitant about managing a full-scale boutique? Starting a boutique...

April 22, 2025

9 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Market Cannibalisation

What Is Market Cannibalisation? Types, Examples & Tips

Brands often face the challenge of balancing growth while maintaining the success of existing products. Introducing new items to meet...

April 21, 2025

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

7 Smart eCommerce Offer Strategies to Boost Sales & Loyalty

One of the most effective ways to achieve this is by creating strategic eCommerce offers that not only boost sales...

April 18, 2025

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Ecommerce Fraud Prevention FAQs: Your Questions Answered

Ecommerce fraud is an evolving challenge that affects both businesses and customers, making secure online transactions paramount. In this FAQ-style...

April 18, 2025

6 min read

dummy

Sangria

Specialist @ Shiprocket

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