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Pre-Order in eCommerce

Pre-Ordering in eCommerce: Benefits, Strategies, & Success Tips

A pre-ordering strategy is required when a company starts taking orders from customers before the official product release. It is...

September 16, 2024

12 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Essential Rebranding Guide

Essential Rebranding Guide: Steps, Benefits, and Examples

The business world is dominated by cut-throat competition. It’s no longer news that establishing a unique brand identity has become...

September 9, 2024

10 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Marginal Product

Marginal Product: How It Impacts Business Output & Profits

In the complex world of manufacturing, it is important to understand how different inputs result in different outputs to increase...

September 6, 2024

10 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Marginal cost

Marginal Cost: Basics, Benefits, Calculations, & Examples

Marginal Cost or incremental cost is a microeconomic concept that refers to the change in total production cost based on...

September 5, 2024

15 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Cost of Production

Cost of Production: Categories, Examples, and Importance

Production cost involves all the costs that a business incurs during the manufacturing of a product or while offering a...

September 4, 2024

7 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Business Ideas in Kolkata

19+ Best Business Ideas for Kolkata in 2024

Kolkata is developing at a steady pace. The city offers brilliant opportunities for job seekers and budding businessmen. Several new...

September 2, 2024

9 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

B2B vs B2C Marketplaces

B2B Vs B2C Marketplaces: The Differentiating Factors

Businesses can purchase and sell their products and services only to other businesses on an online platform known as a...

August 27, 2024

7 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Conversion Cost

Conversion Costs Explained: Formula, Classification & Importance

How do companies keep track of their expenses, production, sales, and efficiency? Companies largely depend on different metrics to monitor...

August 22, 2024

6 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Business Ideas In Hyderabad

Top 15 Business Ideas In Hyderabad for 2024

Ever wondered how you can become a successful entrepreneur in Hyderabad? Are you having trouble coming up with an idea...

August 21, 2024

12 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Cost of Goods Sold (COGS)

Cost of Goods Sold: Definition and Calculation

If you are running a business, then you must know the cost of goods sold (COGS). This parameter is a...

August 20, 2024

10 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Server-Side Tracking

Server-Side Tracking to Counter 3rd Party Cookie Blocking

Dynamic changes are taking place in the digital field. The third-party cookies, which are those rocks of internet advertising and...

August 14, 2024

10 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Business Ideas in Pune

20+ Innovative Business Ideas in Pune to Start Now

Planning to start a venture in Pune, India? Well, you’re in the right place! Here, in this article, we’ll help...

August 12, 2024

15 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

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