The History of eCommerce and its Evolution – A Timeline

1969 CompuServe, the first significant eCommerce company is established by Dr. John R. Goltz and Jeffrey Wilkins by utilizing a dial-up connection. This is the first time eCommerce was introduced.

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1979 Michael Aldrich invented electronic shopping (he is also considered as founder or inventor of eCommerce). This was done by connecting a transaction-processing computer with a modified TV through a telephone connection.

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1995 Amazon and eBay were launched. Amazon was started by Jeff Bezos, while Pierre Omidyar launched eBay.

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2000 Google launched the first online advertising tool named Google AdWords as a way to help retailers to utilize the pay-per-click (PPC) context.

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2005 Amazon Prime membership was launched by Amazon to help customers get free two-day shipping at an annual fee. Etsy was launched in 2005 to enable small and medium-scale retailers to sell goods online.

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2011 Google launches its online wallet payment app

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2014 Apple launched Apple Pay, an online payment application

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2017 to present Large retailers are pushed to sell online Small businesses have seen a rise, with local sellers now operating from social media platforms

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Social media has become a tool to increase sales and market brands. Sellers are also using social media for selling via channels like Facebook and Instagram. Sellers are adopting an omnichannel selling approach where they want to provide users with a uniform shopping experience across different media and channels.

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The History of eCommerce and its Evolution – A Timeline

1969 CompuServe, the first significant eCommerce company is established by Dr. John R. Goltz and Jeffrey Wilkins by utilizing a dial-up connection. This is the first time eCommerce was introduced.

1979 Michael Aldrich invented electronic shopping (he is also considered as founder or inventor of eCommerce). This was done by connecting a transaction-processing computer with a modified TV through a telephone connection.

1979 Michael Aldrich invented electronic shopping (he is also considered as founder or inventor of eCommerce). This was done by connecting a transaction-processing computer with a modified TV through a telephone connection.

1995 Amazon and eBay were launched. Amazon was started by Jeff Bezos, while Pierre Omidyar launched eBay.

1995 Amazon and eBay were launched. Amazon was started by Jeff Bezos, while Pierre Omidyar launched eBay.

2000 Google launched the first online advertising tool named Google AdWords as a way to help retailers to utilize the pay-per-click (PPC) context.

2000 Google launched the first online advertising tool named Google AdWords as a way to help retailers to utilize the pay-per-click (PPC) context.

2005 Amazon Prime membership was launched by Amazon to help customers get free two-day shipping at an annual fee. Etsy was launched in 2005 to enable small and medium-scale retailers to sell goods online.

2005 Amazon Prime membership was launched by Amazon to help customers get free two-day shipping at an annual fee. Etsy was launched in 2005 to enable small and medium-scale retailers to sell goods online.

2011 Google launches its online wallet payment app

2011 Google launches its online wallet payment app

2014 Apple launched Apple Pay, an online payment application

2014 Apple launched Apple Pay, an online payment application

2017 to present Large retailers are pushed to sell online Small businesses have seen a rise, with local sellers now operating from social media platforms

2017 to present Large retailers are pushed to sell online Small businesses have seen a rise, with local sellers now operating from social media platforms

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