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Minimum Viable Product (MVP): Definition & Step-by-Step Guide
Launching a new product is exciting, but it comes with a big challenge – what if no one wants your...
Top 20 Eco-Friendly Product Ideas for Online Sellers in 2025
Approximately 62% of consumers today are willing to switch to sustainable brands, and 66% of customers are ready to pay...
Material Requirements Planning: Plan, Produce & Deliver on Time
Staying on top of all the processes and stages can be tricky when running a business. You must ensure you...
Batch Manufacturing Records (BMR): Benefits, Types & Guide
What’s the most important aspect of the manufacturing sector? It’s ensuring product quality, safety, and regulatory compliance. The best way...
Personalised Shopping: Turning Browsers into Buyers
Shoppers often spend time browsing through countless products before finding what they need. Traditional stores and online platforms display a...
What Is First Mover Advantage? Pros, Cons & Examples
Being the first company to enter a market offers a strong advantage, known as the first-mover advantage. This strategy can...
What Is Product Placement? Strategies, Types & Examples
Product placement has become a powerful marketing tool over the years. The concept enables brands to connect better with their...
How to Ensure Damage Free Packages in eCommerce
In the case of eCommerce businesses, shipping damage is one of the biggest challenges that one is likely to encounter....
What Are Network Effects? Types, Benefits & Business Impact
The principle of network effect is very helpful in shaping how businesses grow and thrive in the digital space. This...
How to Create a Profitable Online Boutique from Home in India
Dreaming of turning your love for fashion into a business but hesitant about managing a full-scale boutique? Starting a boutique...
What Is Market Cannibalisation? Types, Examples & Tips
Brands often face the challenge of balancing growth while maintaining the success of existing products. Introducing new items to meet...
7 Smart eCommerce Offer Strategies to Boost Sales & Loyalty
One of the most effective ways to achieve this is by creating strategic eCommerce offers that not only boost sales...