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Sahil Bajaj

Senior Specialist @Shiprocket

Sahil Bajaj: With 5+ years of digital marketing expertise, I'm dedicated to fusing technology and creativity for business success. Known for innovative strategies that drive growth and a passion for continuous improvement.

Blogs by Sahil Bajaj

Cohort analysis

What Is Cohort Analysis? Complete Guide for eCommerce Brands

Cohort analysis evaluates customer data by grouping them based on their buying behaviour, acquisition date, and other patterns. Businesses can...

June 16, 2025

6 min read

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sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Minimum Viable Product

Minimum Viable Product (MVP): Definition & Step-by-Step Guide

Launching a new product is exciting, but it comes with a big challenge – what if no one wants your...

June 13, 2025

10 min read

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Sahil Bajaj

Senior Specialist @ Shiprocket

Product Commercialisation: Steps, Strategy & Benefits

We live in a fast-paced and competitive market where turning an idea into a successful product is crucial. This journey...

June 12, 2025

9 min read

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Sahil Bajaj

Senior Specialist @ Shiprocket

D2C Events

Top D2C Events in India 2025 | Scale Your Brand Faster

If you want to stay ahead in the direct-to-consumer (D2C) industry, you’ll have to do more than just sell innovative...

June 3, 2025

12 min read

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Sahil Bajaj

Senior Specialist @ Shiprocket

eco-friendly products

Top 20 Eco-Friendly Product Ideas for Online Sellers in 2025

Approximately 62% of consumers today are willing to switch to sustainable brands, and 66% of customers are ready to pay...

May 22, 2025

7 min read

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Sahil Bajaj

Senior Specialist @ Shiprocket

Top eCommerce Conferences

Top 9 eCommerce Conferences of 2025: Dates, Pricing & Details

​Running an eCommerce business comes with challenges like standing out in a crowded market, keeping up with new technologies, and...

May 15, 2025

15 min read

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Sahil Bajaj

Senior Specialist @ Shiprocket

Material Requirements Planning (MRP)

Material Requirements Planning: Plan, Produce & Deliver on Time

Staying on top of all the processes and stages can be tricky when running a business. You must ensure you...

May 15, 2025

8 min read

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Sahil Bajaj

Senior Specialist @ Shiprocket

eCommerce Events in India

Top eCommerce Events in India 2025

India’s retail market will hit a whopping USD 2 trillion by 2032 and eCommerce is booming, too. With the rising...

May 12, 2025

8 min read

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sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Batch Manufacturing Records (BMRs)

Batch Manufacturing Records (BMR): Benefits, Types & Guide

What’s the most important aspect of the manufacturing sector? It’s ensuring product quality, safety, and regulatory compliance. The best way...

May 12, 2025

9 min read

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Sahil Bajaj

Senior Specialist @ Shiprocket

Personalised Shopping

Personalised Shopping: Turning Browsers into Buyers

Shoppers often spend time browsing through countless products before finding what they need. Traditional stores and online platforms display a...

May 9, 2025

9 min read

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Sahil Bajaj

Senior Specialist @ Shiprocket

First-mover Advantage

What Is First Mover Advantage? Pros, Cons & Examples

Being the first company to enter a market offers a strong advantage, known as the first-mover advantage. This strategy can...

May 8, 2025

8 min read

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Sahil Bajaj

Senior Specialist @ Shiprocket

Oversized Air Cargo

Oversized Air Cargo: Costs, Carriers, Key Insights & Advice

Shipping oversized air cargo is complex and challenging, yet it is increasingly crucial in today’s world. From large machinery to...

May 8, 2025

8 min read

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sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

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