WhatsApp, the social messaging app which allows its users to stay in touch with their family and friends from any part of the world at any given time, is getting immensely popular among the small online sellers to sell their products. The most important reason behind the acceptance of this social platform by the online retail sellers is its popularity and huge user base. In India, there are more than 20 crore people who are making use of WhatsApp to connect with their known ones. Having this big audience on a single platform, it was expected by businesses and small retail sellers to capture the opportunity for selling their stuff via this messaging platform service.

eCommerce is a form of doing business that is performed online or over the internet. In simple terms, when you buy or sell something online or via an electronic medium, it is referred as electronic commerce, popularly known as eCommerce. Because of its vast reach and popularity, it has completely changed the way business is done and has been adopted by everyone from small businesses to the big giants. But, have you ever thought about how eCommerce got started and evolved over the years?

We are living in a time where internet is an integral part of our lives. Either it’s about choosing the right route for your destination, or, doing a research before making a purchase for something, the internet has covered it all. There is no denying the fact that we are moving towards a world which would be internet dependent. As an owner of a small offline business, it’s the right time for you to understand the effects and benefits of eCommerce to take your retail store online.