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What Is Cohort Analysis? Complete Guide for eCommerce Brands
Cohort analysis evaluates customer data by grouping them based on their buying behaviour, acquisition date, and other patterns. Businesses can...
Personalised Shopping: Turning Browsers into Buyers
Shoppers often spend time browsing through countless products before finding what they need. Traditional stores and online platforms display a...
What Is First Mover Advantage? Pros, Cons & Examples
Being the first company to enter a market offers a strong advantage, known as the first-mover advantage. This strategy can...
What Are Network Effects? Types, Benefits & Business Impact
The principle of network effect is very helpful in shaping how businesses grow and thrive in the digital space. This...
How to Create a Profitable Online Boutique from Home in India
Dreaming of turning your love for fashion into a business but hesitant about managing a full-scale boutique? Starting a boutique...
Counterfeit Products: Impact, Detection & Prevention Tactics
Counterfeit goods are a salient issue in today’s international marketplace, with high risks faced by consumers, businesses, and governments. This...
Shopify vs Squarespace: Which Ecommerce Platform Wins?
In the ever-evolving world of ecommerce, choosing the right platform can make or break your online store’s success. Today, we...
Shopify vs Etsy: Choosing the Right Ecommerce Platform
Selling online has become a cornerstone of modern entrepreneurship. Today, we compare two popular ecommerce platforms, Shopify and Etsy, to...
Wix vs Shopify: Which Platform Suits Your Business Needs?
Choosing the right ecommerce platform is crucial for the success of your online business. In this comprehensive walkthrough, we compare...
Shopify vs WordPress: Which Platform Fits Your Business?
Choosing the right platform for your business is essential in today’s fast-paced digital world. Whether you’re launching an online store...
Shopify vs WordPress SEO: Which Platform Ranks Better?
SEO is the lifeblood of any online business. In today’s digital landscape, a well-optimized ecommerce platform can make the difference...
Top 9 Product Based Companies in India [2025]
The modern business landscape comprises product- or service-based companies, each with its unique operational models and market strategies. Product-based companies...