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Crafting Perfect Product Pages for eCommerce

Crafting Perfect Product Pages for eCommerce [2024]

An attractive and informative product page comprising high-quality product content and vibrant images/videos plays a crucial role in influencing online...

July 11, 2024

7 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

discount pricing

Winning Discount Pricing Strategies for eCommerce [2024]

When small businesses are looking to move their sales figures, one of the most common approaches is offering different types of discounts. ...

July 11, 2024

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Product Promotion: Elevating Your Product Visibility

Product Promotion: Elevating Your Product Visibility

Is getting your product out there taking a toll on you? Product promotion can take more effort and resources than...

June 7, 2024

15 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Top Marketplaces To Sell Your Products Online

Best Marketplaces In India To Sell Your Products Online [2024]

The eCommerce market is multiplying, and many people have started buying products online post-pandemic. So now, more and more sellers...

May 24, 2024

15 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

ecommerce shopping carts

Online Shopping Carts: Must-Have Features

Ever wondered how eCommerce applications would survive without virtual shopping carts? Shopping carts are the elements that enable customers to...

May 20, 2024

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

importance of a unique selling proposition

Unique Selling Proposition: Stand Out with a Strong USP

When you start your eCommerce store or when it hits a rut, what is the one aspect you go to?...

May 13, 2024

9 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

What is product marketing

Product Marketing: Role, Strategies, & Insights

The success of a business does not solely depend on a great product; it also requires excellent marketing. To market...

May 6, 2024

10 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Product Differentiation

Product Differentiation: Strategies, Types, and Impact

Running a business requires creating a competitive edge and highlighting your products as superior. The best way to stand out...

April 12, 2024

11 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Business Ideas for Indian Students

12 Great Business Ideas For Students in India: Get Started!

Ever wondered how you can gain new learnings and income together? Joining these two forces can be an extremely effective...

April 9, 2024

9 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Chatbots in eCommerce

Chatbots in eCommerce: Types, Benefits, and Applications

Customer engagement is the inevitable pillar supporting the growth of any eCommerce business. Therefore, businesses continually put forth new strategies...

March 15, 2024

9 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

eWom - Electronic word-of-mouth

Electronic Word-of-Mouth (eWOM): New Age Brand Promotion

Electronic word-of-mouth marketing has become a strong medium of marketing in most of the industries. It has been observed that...

March 13, 2024

11 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

9 Top Selling eCommerce Products During Holi 2024

It’s that time of the year again. We are talking about the festival of colors, smiles, and happy faces all...

March 13, 2024

7 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

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