When we buy things, what happens after we make the purchase is just as important as what happens before. It’s...
Consumer requirements keep evolving and changing with time. The old method of shopping, which involved buying items from various stores...
Dropshipping is a retail fulfilment method that has become increasingly popular lately. A dropshipper, or the seller, buys products from...
Retail businesses sell consumer goods and services through different channels. The industry has evolved, and businesses have adopted new technologies...
India’s consumer behaviour is gradually changing, as the buying habits. Nowadays, Indian consumers claim uniqueness and control over their lives,...
“If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very good business.”...
“When people use your brand name as a verb, that is remarkable.” -Meg Whitman If you’re facing trouble naming your...
E-commerce has revolutionised how businesses operate in India. From US$ 46.2 billion in 2020, the Indian e-commerce market is projected...
Instagram is one of the most trending social media platforms having more than 2 billion active users (which represents a...
Inbound marketing strategies focus majorly on influencing customers with the help of content and engaging with solutions, insights, products, and...