20 Top-Selling Handmade Products & Proven Tips to Boost Sales

The handmade products market is booming! In 2022, it was valued at around USD 1 trillion. By 2030, it’s projected to grow to around USD 2.3 trillion. This growth is driven by traditional craftsmanship and modern design, which appeal to many customers. 

Handmade products, such as jewellery, home decor, and textiles, are increasingly popular because of their uniqueness and personal touch. These items stand out in a world of mass-produced goods. If you’re selling handmade products, now is a great time to tap into this growing market. Let’s take a closer look at which handmade products are top sellers and how you can leverage these trends to boost your sales!

20 Best-Selling Handmade Products to Add to Your Shop

If you’re thinking about what handmade items to sell, it’s smart to go with things people love buying. These items are simple to make, popular with customers, and can help grow your business. Let’s go through 20 handmade items that are always in demand.

1. Necklaces: Necklaces are one of the easiest and most flexible things to make. You can use beads, metal, threads, whatever you like. People love wearing something pretty around their neck.

2. Earrings: Earrings are small, don’t take much time to make, and sell fast. They’re perfect for quick gifts or adding a little sparkle to someone’s day.

3. Custom Jewellery: Add names, letters, or birthstones to your jewellery. When something feels personal, it means more to the buyer.

4. Tufted Rugs and Mats: Rugs made with soft yarn or fabric look cool and cosy. They’re great for bedrooms or living rooms and can be made in various shapes and colours.

5. Woven Wall Decor: Wall hangings made with string or fabric, like macrame, give any room a soft and handmade touch. People love them for decorating.

6. Upcycled Furniture: Take old chairs or tables and make them look new again with paint or fabric. It’s fun, creative, and good for the planet too.

7. Decorative Pillows: Pillows with fun colours, patterns, or quotes are always a hit. They make homes feel cosy and stylish.

8. Hand-Painted Signs: Paint signs with names, funny quotes, or welcome messages. These signs are great for entryways, kitchens, or kids’ rooms.

9. Seasonal Wreaths: Make wreaths for holidays like Christmas, Diwali, or even spring and fall. People love decorating their doors with something festive.

10. Canvas Paintings: If you enjoy painting, the canvas is a great place to start. People always look for art to hang on their walls, whether it’s flowers, animals, or patterns.

11. Art Prints: You can also print your artwork and sell copies. It’s a great way to share your art with more people without painting each one by hand.

12. DIY Craft Kits: Put together everything someone needs to make something fun—like painting a mug or doing a mini craft project. Kids and adults both love these.

13. Crochet Kits: Include yarn, a crochet needle, and simple instructions. These are perfect for beginners who want to try making something on their own.

14. Cross Stitch Kits: These are like puzzle art. Give people a cloth, coloured threads, and an easy pattern. It’s a relaxing hobby, and lots of people enjoy it.

15. Candles: Handmade candles, especially ones that smell nice, are a great gift. You can play with colours, shapes, and scents.

16. Pillowcases: Make pillowcases with pretty prints, names, or simple designs. They add a personal touch to beds or couches.

17. Wood Signs: Cut out wood pieces and paint on them—like hearts, stars, or letters. These can be hung on walls or placed on shelves.

18. Mini Plant Holders: People love tiny pots for their plants. You can decorate small jars, tins, or clay pots to make cute plant holders.

19. Friendship Bracelets: These never go out of style. Bright colours, fun patterns, and the idea of sharing them with friends make them special.

20. Keychains: Easy to make and always useful. You can personalise them with initials, colours, or fun shapes.

Is Chasing Profitable Crafts the Right Strategy?

Focusing on profitable crafts can help grow your business, but it’s essential to choose wisely. Here’s what to keep in mind:

• Profit matters: Selling items people want to buy gives your business a strong base. It helps you earn and stay active in the market.
• Trends change quickly: Popular products come and go. If you only follow trends without real interest, you might lose motivation over time.
• Enjoying the craft is important: The process feels easier when you like what you’re making. You also tend to create better-quality products, which helps build trust with customers.
• Handmade items often sell at higher prices: People value handmade work because it feels special. This can lead to better profit margins.
• Customisation adds value: Allowing buyers to personalise products—by choosing colours, names, or messages makes your items more attractive.
• Niche markets can bring loyal customers: Focusing on one type of craft, like candles or art prints, helps you build a strong identity and reach the right buyers.
• Work with your strengths: Choose crafts you already know or are interested in learning. This helps you grow faster and handle challenges better.
• Burnout is real: Making things you don’t enjoy just for profit can lead to stress and lower-quality work.
• Balance is the key: The best strategy is to choose profitable and personally interesting products. This makes your craft business more sustainable in the long run.

How Can You Boost Sales of Your Handmade Products?

Top Tips to Help Your Handmade Product Sales Soar:

• Make Every Piece Neat and Nice: People like buying things that look clean, strong, and well-made. So always check your product before you pack it.
• Show Good Pictures: Take clear photos in good light. Show what the item looks like from different sides. A good picture helps people decide faster.
• Keep Descriptions Simple: Just tell people what the item is, what it’s made of, and why it’s useful. No big words are needed; keep it honest and easy to read.
• Let Buyers Choose: Give options like name printing, different colours, or sizes. People love it when they can make something feel personal.
• Share Your Work Online: Post your products on Instagram, Facebook, or WhatsApp. Show how you make things, too, that makes people curious and builds trust.
• Price it the Smart Way: Don’t sell too cheap or too high. Consider the cost of your materials, your time, and what others are charging. Then, pick a fair price.
• Pack It With Care: Wrap your items safely. Add a small note or a thank-you card to make buyers happy and memorable.
• Ask for Feedback: After someone buys your product, politely ask them to write a short review. Good reviews help others trust you.
• Try Small Discounts: Give deals during festivals or on bundles. People love getting a little extra for less.
• Be Where Buyers Are: List your items on websites like Etsy or Amazon Handmade or join local events. The more places you show up, the more people see your work.
• Keep Your Shop Fresh: Add new products now and then. Remove items that aren’t selling. A fresh shop keeps people coming back.
• Watch What Sells Best: If one item sells a lot, make more of it or try something similar. Don’t waste time on things that don’t move.
• Tell Your Story: Share why you started making handmade things. People like to know the person behind the product.

Empowering Craft Sellers: Fast, Reliable Shipping with Shiprocket

As a seller, quickly getting your handmade items to your customers is key to your success. Shiprocket makes this easy by handling everything from shipping to storage. You can send your products across India or use their local service to deliver them faster. If you have many orders, they also offer solutions to handle bulk shipments. Shiprocket also has warehouses nationwide, so your products can be stored closer to your customers, making delivery quicker. 

If you want to sell globally, Shiprocket can ship your products to over 220 countries. They also offer helpful tools like a quick checkout system, WhatsApp marketing, and order tracking to improve customer experience. With Shiprocket, you can manage all your shipping needs in one place and focus on growing your business.

Conclusion

Handmade products are in high demand, and people always seek something unique and special. You can tap into this growing market by focusing on popular items like jewellery, home decor, or personalised gifts. Just make sure your products are top-notch, offer something personal for your customers, and showcase them well online. With the right approach, your handmade products can stand out and help your business grow.