icon Recharge Now for  ₹1000   & Get   ₹1600*   In Your Wallet. Use Code:   FLAT600   | Limited Period Offer On First Recharge

*T&C Apply.

Signup Now

Filters

cross

Follow Us

Everything You Need To Know About Social Commerce [Infographic]

April 30, 2019

2 min read

Social media platforms like Facebook, Instagram etc. are no longer limited to just connecting people. There are a plethora of opportunities that these platforms are offering. And one of the most interesting of them all is eCommerce, or popularly known as social commerce.

What is Social Commerce?

Social commerce means selling products to customers through social media. Networking websites like Facebook, Twitter, and Instagram work as a means to promote and sell products and services. This process is streamlined, and with the help of chatbot checkouts and autofill delivery and payment details, the purchase can be done easily within just a few clicks.

A social commerce campaign’s success is measured by how consumers interact with social marketing activities through likes, shares, and retweets.

Marketing professionals create interactive messages and post them online to promote online sales and other initiatives. Some of the social commerce marketing tactics include:

  • Using celebrity endorsements
  • Offering promotions and giveaways
  • Linking shopping cart and checkout directly
  • Invite users to vote for different choices, flavors, and styles
  • Offering personalized buying options
  • Using attractive and interactive graphics and images to invite clicks
  • Using videos to show the product in different angles and in use by users
  • Using and posting user-submitted feedback, photo, and commentary

Sounds interesting, isn’t it? Here’s an infographic with everything you need to know about this phenomenon.

Social Commerce Infographic


Custom Banner

Calculate Your Shipping Costs Now

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Articles

Product Differentiation

Product Differentiation: Strategies, Types, and Impact

Contentshide What is Product Differentiation? Importance of Product Differentiation Teams Responsible for Differentiation 1. Product Development Team 2. Research Team...

April 12, 2024

11 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

International Courier Service Providers in Rajkot

International Courier Service Providers in Rajkot

Contentshide Outstanding International Courier Services in Rajkot ShiprocketX: Empowering the Global Expansion of Businesses Conclusion Expanding and growing your business...

April 12, 2024

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Cargo Weight Limits in Air Freight

When Is Your Cargo Too Heavy for Air Freight?

Contentshide Weight Limits in Air Freight Cargo Restrictions for Any Special Item Implications of Carrying Overweight Cargo on Aircraft Managing Heavy...

April 12, 2024

6 min read

sahil bajaj

Sahil Bajaj

Senior Specialist - Marketing @ Shiprocket

Ship with confidence
using Shiprocket

Ship with confidence using Shiprocket

Trusted by 270K+ eCommerce brands like yours.