What Is Omnichannel Retail And Why Does Your eCommerce Business Need It? [Infographic]

infographic showing the specifics about omnichannel retail

The eCommerce spectrum is slowly making a shift towards a more inclusive process. This process must accommodate the interests of people of different age groups and shopping preferences. Some customers prefer shopping from a store while some do it from their phone. Therefore, you have to incorporate an integrated strategy that will help you reach out to people shopping from all platforms.

An omnichannel retail approach is a perfect solution to this dilemma.  Did you know, consumers are increasing their online spending, and if they do not find products in-store, they won’t hesitate to buy them online? Almost 50% of people want to buy online and pick up in store. This phenomenon is fast catching up.  Also, for those who wish to provide express delivery, omnichannel retail fits the role perfectly! Read further to know more reasons to switch to an omnichannel retail approach.

Omnichannel retail and why you should invest in it - infographic

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Srishti Arora

Content Writer at Shiprocket

Srishti Arora is a Senior content specialist at Shiprocket. She has written content for many brands, now writing content for a Shipping aggregator. She has knowledge on a wide gamut of topics related ... Read more


  1. srk creation Reply

    can we integrate your service in my website ?

  2. Puja Sharma Reply

    Can you integrate big basket for our product? We already are on Amazon and other e-commerce.

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