Snapdeal Seller Registration: Eligibility, Documents & Benefits

Snapdeal is one of the leading eCommerce businesses in India that is a great platform for buyers and sellers alike. Its financial reports for the fiscal year 2023 show that the revenue has increased by 88%, from 18.56 million in FY21 to 34.92 million in FY22. As a thriving eCommerce platform, it hosts millions of registered sellers retailing clothing, shoes, home decor, kitchen appliances, and more.

The number of businesses registering on Snapdeal is on the rise. Primarily it allows you to reach a wider audience and gain a huge customer base. First-time online sellers are trained by Snapdeal professionals in the tools and marketing modes they can use to tap customers. 

You can also leverage the convenience of ordering packaging material from the Snapdeal website. This complete guide details the process of registering as a seller and the strategies to gain from being a Snapdeal seller!

Who is Eligible to be Sellers on Snapdeal?

Snapdeal encourages businesses of every type to register as sellers on its marketplace. However, the basic eligibility you will need are:  

• Be authorised to sell in India
• Sell new and genuine products
• Be a manufacturer, wholesaler, distributor, or retailer
• Individuals can register as sellers by submitting the registration form and required details. 

Types of Businesses that Snapdeal Allows to Register as Sellers:

Snapdeal provides the opportunity to sell across various business models. Here are the types of businesses that can register as sellers:

1. Individual Sellers

Any individual can become a seller on Snapdeal by simply providing the necessary details and completing the registration process. This is ideal for solo entrepreneurs or freelancers who wish to sell products without forming a company or partnership.

2. Private Limited Company

Two or more individuals can register with the Ministry of Corporate Affairs to form a private limited company. Once the company is incorporated and the Certificate of Incorporation is received, it can register as a seller on Snapdeal and start selling its products.

3. Limited Liability Partnership (LLP)

A Limited Liability Partnership (LLP) is another option for businesses with two or more partners. After registering the LLP with the Ministry of Corporate Affairs, the partnership can apply to become a seller on Snapdeal. This business structure offers liability protection while allowing flexibility in operations.

4. One Person Company (OPC)

A one-person company (OPC) is a suitable option for those who want to register a business as a single individual but still enjoy limited liability benefits. It allows a single person to form a company and register as a seller on Snapdeal. This model is ideal for solo entrepreneurs who want to scale their business while protecting personal assets.

The Signup Process: Beginning of Your Journey as Snapdeal Seller

You can become a Snapdeal seller in a few simple steps. The signup process is where your story as a Snapdeal Seller begins. At this stage, you will be performing three subtasks that will complete your status as a seller on this eCommerce platform. These are:

1. Documents Needed for Seller Registration

For the seller registration process, businesses must have:

• PAN Card: To register as a Snapdeal seller, you must provide a PAN card. The PAN card should be in the company’s name for private limited companies and limited liability partnerships (LLPs). For proprietorships, the PAN card in the owner’s name is necessary.
• TIN Registration: A TIN or VAT registration is mandatory for anyone selling goods in India, online or offline. Before becoming a Snapdeal seller, ensure your business is registered with the relevant state authorities. However, certain product categories, like books or handicrafts, might not require TIN registration.
• Bank Account: You’ll also need a bank account in your business’s name. For private limited companies or LLPs, submitting a cancelled cheque along with the PAN card and certificate of incorporation is required. Proprietors need to prove the existence of their business through other tax or registration documents.

2. Paperwork for GST Registration 

The government agency issuing the GST completes the registration of businesses/proprietors if and when they comply with certain documentation. These include: 

• Proof of constitution of business
• Photo of stakeholders
• Photo of authorised signatory
• Proof of appointment of authorised signatory (For this you need to attach a copy of the resolution passed by the managing committee and an acceptance letter)
• Proof of principal place of business
• Proof of additional place of business 
• Supporting documents, for clarification

3. Online Seller Registration: Sequential Procedure

Look at these simple steps in detail to get you started on the way to business growth. To become a seller on Snapdeal, you have to:

Step 1: Register and List Products

First, you must create your Snapdeal account by visiting their seller portal. After completing the registration form and verifying your email and phone number, upload your KYC documents and bank details. Once done, you can list the products you want to sell and get your business set up.

Step 2: Use Professional Services

To make the process smoother, Snapdeal offers professional documentation and cataloguing services. You can also work with photographers to take high-quality product photos, which help improve your product visibility. These services are designed to ensure you’re fully prepared for selling.

Step 3: Manage Orders

After listing your products, they become available to millions of potential buyers. You can manage your business through the Snapdeal Seller Panel and the mobile app, where you can track orders and schedule pickups. As orders come in, you can process them efficiently, ensuring a smooth business flow.

To manage your shipping effectively, partner with platforms like Shiprocket, which will take care of all your logistics needs at an affordable cost with high-quality service.

Step 4: Receive Payments

Once your orders are fulfilled, Snapdeal ensures that payments are made quickly and easily to your bank account. The platform also offers opportunities to grow your business further with low-interest loans, making it easier to expand without needing collateral.

How You Can Benefit From Being a Snapdeal Seller?

Businesses that want to become eCommerce sellers have a lot of options in this day and time. However, Snapdeal offers immediate benefits and some of the best opportunities in the following ways:  

1. Free Registration: Your business has the immediate advantage of ‘Sell Now’ since Snapdeal does not have a registration fee, giving you a headstart. 
2. Professional Product Photography: Providing end-to-end eCommerce processes, Snapdeal connects you with certified photographers for audience-baiting images and professional product shots.
3. Access to Seller Tools: It provides self-service tools and services that simplify business processes. These tools allow you to manage your inventory, track shipments, and handle customer inquiries efficiently. 
4. Low Fees: One of the major benefits of selling on Snapdeal is the low platform commission. Unlike other marketplaces, Snapdeal offers competitive commission rates, meaning you keep more earnings. 
5. Sales Campaigns: It offers multiple opportunities to run sales campaigns throughout the year. You can use targeted ads and discounts to attract customers, giving you a greater chance to boost your sales. These marketing tools help you reach a wider audience and increase product visibility.
6. Shipping Flexibility: Snapdeal supports multiple courier partners, providing flexibility in shipping methods. This ensures timely delivery and allows you to offer better service to your customers. 
7. Business Growth Support: It helps business growth by offering an easy-to-use platform. You don’t need to worry about collateral or guarantors, which makes it a safer and more accessible option for small businesses looking to expand online.

Why Should You Register as a Snapdeal Seller?

Here are some other things that are good about Snapdeal:

• Quicker deliveries to remote corners of the country
• Lightning deals, exclusive offers and discounts encourage better customer engagement
• Offers product lineup from across industries and with varying prices.
• Personalised interface that allows you to engage in your language.  
• Snapdeal boasts a smart positioning and execution process leading to 75% of its business seeing repeat customers. 
• Snapdeal’s user-friendly app is quick and enables shoppers to buy products easily.

Conclusion

Snapdeal offers some of the best business ecosystems for online commerce at the least cost. Its no-registration fee encourages sellers to start with confidence, even with the least investment. The platform allows you to reach millions of buyers across India since it covers 3,000 cities and towns. Its technology supports a 24/7 store facility that allows sellers to receive orders at any time.

You also receive training to understand the workings of the platform and the self-service tools for better management of the products, listings and sales. This has been the key differentiator for most sellers as they tap the accuracy and ease of technology to do effective sales.