icon Recharge Now for  ₹1000   & Get   ₹1600*   In Your Wallet. Use Code:   FLAT600   | Limited Period Offer On First Recharge

*T&C Apply.

Signup Now

Welcome to Shiprocket blog
Learn everything about logistics & beyond

Latest articles by categories

Filters

cross

What Is Cohort Analysis? Complete Guide for eCommerce Brands

Cohort analysis evaluates customer data by grouping them based on their buying behaviour, acquisition date, and other patterns. Businesses can...

June 16, 2025

6 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Market Orientation

Market Orientation: Key Benefits & Best Practices

Market orientation is a strategy that places the customer at the core of business activities. Understanding customer needs and delivering...

April 2, 2025

7 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Building an Integrated eCommerce Ecosystem for Indian Merchants

Building an Integrated eCommerce Ecosystem for Indian Merchants

India’s eCommerce market will likely reach $325 billion by 2030, with lakhs of sellers going online each year. While this...

April 2, 2025

4 min read

Sanjay Kumar Negi

Assoc Dir - Marketing @ Shiprocket

Amazon’s BNPL Revolution: Redefining Payment Flexibility

Amazon is revolutionizing the way people shop online with its Buy Now Pay Later (BNPL) payment option. This innovative approach...

March 27, 2025

8 min read

dummy

Sangria

Specialist @ Shiprocket

ETA in Shipping

What is ETA in Shipping? Importance, Challenges & Solutions

Understanding when your shipped parcels reach their destination is a key component of the logistics process. That time is termed...

March 27, 2025

10 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Point of Purchase

Point of Purchase Marketing: Strategies to Sell More

Point of Purchase (POP) refers to displays strategically placed in retail environments to encourage immediate customer purchases. These displays are...

March 26, 2025

8 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Master Instagram Dropshipping with Expert Strategies

Instagram is a vibrant hub for ecommerce entrepreneurs seeking to blend visual storytelling with smart business strategies. Especially in the...

March 26, 2025

6 min read

dummy

Sangria

Specialist @ Shiprocket

Amazon FBA vs Dropshipping: Insights for Ecommerce Success

Ecommerce is evolving rapidly, and choosing the right fulfillment strategy is key to thriving in this competitive space. Today, we...

March 26, 2025

6 min read

dummy

Sangria

Specialist @ Shiprocket

Ecommerce vs Dropshipping: A Leader’s Insight

In the rapidly evolving world of online retail, two distinct business models dominate the conversation: ecommerce and dropshipping. This article...

March 26, 2025

6 min read

dummy

Sangria

Specialist @ Shiprocket

Master Shopify Product SEO: A Step-by-Step Tutorial

In the competitive world of ecommerce, optimizing your Shopify product pages for SEO is crucial for standing out and driving...

March 26, 2025

8 min read

dummy

Sangria

Specialist @ Shiprocket

shop name

How to Choose the Perfect Shop Name: Tips & Strategies

Your brand’s or shop’s name creates the first impression about your business. A well-chosen name can generate curiosity and set...

March 25, 2025

5 min read

Sanjay Kumar Negi

Assoc Dir - Marketing @ Shiprocket

Choosing a brand name

Choosing a Brand Name That Sells: Proven Strategies

“When people use your brand name as a verb, that is remarkable.” – Meg Whitman If you’re facing trouble naming...

March 25, 2025

7 min read

Sanjay Kumar Negi

Assoc Dir - Marketing @ Shiprocket

What is the ICES?

How ICES is Making International Trade Seamless for India

India’s international trade industry plays an important role in the country’s economic growth and GDP. It has seen historic growth...

March 25, 2025

6 min read

sahil bajaj

Sahil Bajaj

Senior Specialist @ Shiprocket

Subscribe to
Shiprocket Newsletter

Loading

Ship with confidence
using Shiprocket